COVID-19 Impact: Retail Innovations

COVID-19 Impact: Retail Innovations

This research determines the innovative technologies retailers have deployed in response to the novel coronavirus pandemic and gauges consumer perceptions of these technologies. Specific objectives include:

  • In-Store Behavior: Explore how consumers have adjusted their retail shopping habits and in-store behaviors due to the COVID-19 pandemic.
  • Consumer Sentiment: Measure consumer awareness, favorability and adoption of retail innovations being used in response to the evolving crisis.
  • Consumer and Industry Perceptions: Understand perceptions of consumers and industry experts on retail safety precautions and innovations.
  • Future Opportunities: Identify which retail innovations consumers expect to engage with after the crisis subsides.

Published: October 2020

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