Understand market size and perceptions of the overall sharing economy as well as popular types of sharing economy services - from the perspectives of both consumers and service providers in urban America. Specific focus areas include:
General perceptions of the sharing economy: Which benefits/drawbacks are top of mind? How should sharing economy services be regulated?
Consumer perceptions of specific services: What are typical use patterns and specific advantages and drawbacks of each service?
Service provider perceptions: Who are service providers? What do they like/think works about each service, and what are some of their pain points?