This report looks to understand the attitudes, habits and perceptions of technologies for seniors. Consumers 65+ were surveyed along with a population of adult caregivers who actively make housing, medical, and technology decisions for a senior parent or relative. Specific objectives include:
Measure ownership of existing technology among seniors
Gauge awareness and attitudes around products and services for seniors in the areas of Safety and Smart Living, Health and Remote Care and Wellness and Fitness
Understand the drivers and challenges of tech adoption among seniors and the role caregivers can play as advocates
Identify factors that build consumer trust in technology products for seniors