COVID-19 Impact Study: Use of Technology at Home

COVID-19 Impact Study: Use of Technology at Home

The objective of this research is to understand how U.S. households are shifting behaviors at home in response to the COVID-19 outbreak in the United States since the beginning of March 2020. Specifically, this research focuses on:

  • Frequency of content consumption (streaming video, eBooks, etc.).
  • Frequency of online ordering (groceries, restaurant take-out, household product delivery, etc.)
  • Use of contactless delivery options for food and groceries
  • Frequency of social media engagement to stay connected and share information
  • Use of online health and fitness tools

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Published: March 2020

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