This report aims is to understand the level of awareness and interest among US consumers regarding artificial intelligence (AI) and its applications. The objectives of this study include:
Measure US consumer awareness of AI technologies and capabilities
Understand consumer use of already available AI-driven features (e.g., voice-enabled digital assistants, chatbots, content recommendation/personalization)
Test agreement with potential uses, benefits and impact of AI
Gauge consumer sentiment concerning future impacts of AI (e.g., workforce automation, self-driving vehicles, etc.)
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