Mid-Year Shopping Infographic

This CTA research explores the impact of mid-year sales such as Amazon Prime Day, Back to School, etc., to get a better idea of the impact of summer sales and their effect on shopping later in the year (including holiday shopping).

This infographic uncovers attitudes and behaviors around:

• Mid-year sales events such as Amazon Prime Day, Back to School, etc.
• Anticipated holiday shopping

Published: October 2023

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